THE INFLUENCE OF EDUCATIONAL VIDEOS ON MOTHERS' KNOWLEDGE AND ATTITUDES REGARDING EXCLUSIVE BREASTFEEDING AT SEMBIRING HOSPITAL IN 2026
Keywords:
exclusive breastfeeding, educational video, maternal knowledgeAbstract
Exclusive breastfeeding up to six months of age is essential for infant growth and development; however, its coverage remains suboptimal due to low maternal knowledge and attitudes. One effort to improve maternal knowledge and attitudes is through educational video media. This study aimed to determine the effect of educational videos on mothers’ knowledge and attitudes toward exclusive breastfeeding at Sembiring General Hospital in 2026. This study employed a quasi-experimental design with a one-group pretest–posttest approach. The study sample consisted of breastfeeding mothers who met the inclusion criteria and received an intervention in the form of an educational video about exclusive breastfeeding. Maternal knowledge and attitudes were measured before and after the intervention using structured questionnaires. Data analysis was conducted using the paired t-test. The results showed a significant increase in mothers’ knowledge and attitude scores after the educational video intervention (p-value < 0.001). Educational videos were proven effective in improving knowledge and shaping positive maternal attitudes toward exclusive breastfeeding. Therefore, educational video media can be used as an alternative health education strategy to support the success of exclusive breastfeeding programs in healthcare facilities.
References
Aprianti, N., & Faizaiturrahmi, E. (2023). Pengaruh Media Video Terhadap Pengetahuan dan Sikap Ibu Bekerja tentang ASI Perah dan Pemberian ASI Eksklusif di Wilayah Kerja UPT Puskesmas Kuripan. Jurnal Kesehatan Qamarul Huda, 11, 287–293. https://doi.org/10.37824/jkqh.v11i1.2023.496
Aritonang, J., Gurning, R., Br Brahmana, N. E., & Tarigan, Y. G. (2023). Pengaruh Edukasi Media Vidio Animasi Tentang Asi Eksklusif Terhadap Sikap Ibu Di Wilayah Puskesmas Limbong Tahun 2023. Jurnal Kesehatan Masyarakat DanLingkunganHidup,08(1),029–35. https://doi.org/10.51544/jkmlh.v8i1.4360
Edison, E. (2019). Hubungan tingkat pendidikan dengan kejadian anemia pada ibu hamil. 4(2).
ekawati, h. r. (2025). pengaruh edukasi dengan video asi eksklusif terhadap pengetahuan dan sikap ibu hamil tentang asi eksklusif di klinik pratama as – salaam kabupaten gunungkidul. https://eprints.poltekkesjogja.ac.id/18990/
Elly Susilawati, SST, M. K., Yanti, SST, M. K., & Siska Helina, SST, M. K. (2022). bidan, asi ekslusif dan stunting. http://repository.pkr.ac.id/3327/1/buku referensi lengkap.pdf
Fabanyo, R. A., & Mindayati, S. (2023). Pengaruh Edukasi Kesehatan Media Video TerhadapPeningkatan Pengetahuan, Sikap Dan Motivasi IbuMenyusui Tentang Asi Eksklusif. Nursing Arts, 17(2), 1978–6298.
Hana, I. A., Jaladri, I., Dewintha, R., & Mulyanita. (2021). pontianak nutrition journal http://ejournal.poltekkes-pontianak.ac.id/index.php/PNJ/index Penggunaan Video Sebagai Media Penyuluhan Terhadap Pengetahuan Gizi Pada Ibu Menyusui. 4(September), 124–128.
Mustika, D. N., Lutfitasari, A., & Khasanah, U. (2024). pengaruh edukasi video terhadap sikap menyusui yang benar pada ibu nifas di rumah sakit roemani muhammadiyah semarang the effect of video education on the right breast-feeding tentang “ Pengaruh Edukasi Video Terhadap Sikap Menyusui Yang Benar Pada Ibu Ni. Midwifery, VOL 7, 430–434.
Notoatmodjo. (2014). konsep pengetahuan. hal 140.
Ns. Dini Kurniawati, S.Kep., M.Psi., M.Kep., S. K. M., Ns. Ratna Sari Hardiani, M. K., & Dr. Iis Rahmawati, S.Kp., M. K. (2020). Buku Saku Air Susu Ibu. https://digilib.uinkhas.ac.id/2833/1/buku asi.pdf
Pamela, L. D., Sholichah, F., & Hayati, N. (2023). Hubungan Pengetahuan , Tingkat Ekonomi , dan Jenis Pekerjaan Ibu terhadap Pemberian ASI Eksklusif pada Ibu Pekerja di Kedungpane Semarang. 5(01), 35–43.
Putri, A. O., Rahman, F., Laily, N., Rahayu, A., Noor, M. S., Yulidasari, F., Sari, A. R., Rosadi, D., Anhar, V. Y., Wulandari, A., Anggraini, L., Ridwan, A. M., Muddin, F. I., & Azmiyanoor, M. (2020). Air Susu Ibu (ASI) dan Upaya KeberhasilanMenyusui.https://kesmas.ulm.ac.id/id/wp-content/uploads/2020/09/BUKU-ASI.pdf
Sabrida, O., Susanti, D., Winanda, M., Yusuf, N., Ramadhan, N., Marissa, N., Septivera, Y., Ramli, N., Phonna, S. S., Ariani, P., ZB, C. R., Aslinar, Fajri, N., & Ardilla, A. (2023). evidence based: kupas tuntas asi dan menyusui. file:///C:/Users/tiara sianipar/Downloads/10.-Buku-Evidence-Based-Kupas-Tuntas-ASI-Dan-Menyusui.pdf
