RESPON REMAJA TERHADAP PERINGATAN BAHAYA MEROKOK DALAM BENTUK TEKS DAN GAMBAR PADA KEMASAN ROKOK

Abstract

Health warning in the images Pictorial Health Warning on cigarette packs could actually prevent
increasing number of victims of novice smokers. Because of the figures packs of smoking
cigarettes, smokers beginners will think again about resume the smoking habits. The research goal
is to find response to the warning of the dangers of smoking adolescents in the form of text and
pictures on cigarette packs. This research method is qualitative research wich descriptive
exploratory design. Selection participant in this study using a snowball sampling technique. Data
were collected by interview. Data analysis is done manually, where the first researcher to make a
transcript of the interview obtained from listen to repeated recording and remarks interview flew
(filed notes). Results showed that all the informant knows about the contents of a message
warning of the dangers of smoking on cigarette packs. No teenagers can name correctly and clear
text content and image are printed on cigarette packs. Teens are afraid of the warning bud did
not make teens stop smoking. This can be caused by the delivery of information is not frequently
and continuously get by teenagers per day according to the needs and purchasing power of the
youth. It can also because by teens fear whens buying cigarette with the packaging and store it
will likely be examined and acknowledged by parents and supervisors orphanage. It is hoped all
parties contribute to preventing and addressing smoking behavior in the adolescent. The approach
to preventing and addressing smoking approaches such as providing information about the
dangers or negative effects of smoking, but touches affectional necessary.